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Nike reportedly eyes official F1 teamwear role from 2027

Conceptual AI-generated editorial motorsport illustration; not a documentary photograph or evidence that a pictured event, meeting or transfer occurred. · 2026-10-07GPBeat newsroom · News Made Clear generated illustration

GPBeat reports that Nike could supply Formula One Management with official teamwear from 2027, but no agreement is confirmed. A possible update around the Las Vegas Grand Prix remains speculative.

From the GPBeat newsroomPublished · · 1 min

Nike is looking to supply official teamwear to Formula One Management (FOM) from 2027, Motorsport.com reports, but no agreement has been confirmed. The proposal concerns FOM, not a deal with an individual F1 team.

The corporate link runs through Alexandre Arnault: he joined Nike’s board in mid-September 2026 while continuing as deputy CEO of Moët Hennessy, part of LVMH. LVMH’s ten-year F1 partnership began in 2025.

Motorsport.com also cites Sports Business Journal, which reports that Nike has been exploring F1 sponsorship and licensing and that company executives were seen at the Miami Grand Prix. Motorsport.com says speculation has pointed to the Las Vegas Grand Prix weekend as a possible time for more official news.

Sources 01
  1. SOURCENike could return to Formula 1 for first time since Michael Schumacher eraMotorsport.com F1