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COTA's 75-foot cowboy hat will house a bar at the US Grand Prix

Conceptual AI-generated editorial motorsport illustration; not a documentary photograph or evidence that a pictured event, meeting or transfer occurred. · 2026-10-17GPBeat newsroom · News Made Clear generated illustration

The fibreglass cowboy hat will house a Western-themed bar. A Guinness official is due to inspect the build before the United States Grand Prix.

Construction is understood to be nearing completion on a 75-foot (about 23-metre) fibreglass cowboy hat at the Circuit of the Americas, ahead of the United States Grand Prix. It will house a Western-themed bar, accessible from Lone Star Land, the circuit's spectator area.

A Guinness official will inspect the build on the Thursday before race weekend. There is no existing Guinness record category for the largest cowboy hat; COTA could establish one if Guinness verifies the project as a record attempt.

COTA president Bobby Epstein told The Athletic he wanted a tourist attraction with a Guinness record of some sort and a landmark people would recognise even when F1 was away. He expects the hat to remain at the venue year-round, rather than appear only for the race.

Sources 01
  1. SOURCEThe United States Grand Prix is getting a bizarre new attractionMotorsport.com F1